Reading Notes Chapter One

10/09/2010 § Leave a comment

Getting Organized For Writing:

A few interesting points from the chapter-

  • Public Relations has four key components– research, planning, communication, and evaluation
  • Fraser Seitel has four basic skills for success in PR — Knowledge of Public Relations, Knowledge of Current Events, Knowledge of Business, and Knowledge of Management.
  • The best reference for grammar, spelling, and all things pertaining to style with writing is the AP Style Book.

Text Book Link: http://www.coursesmart.com/0205648282

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