Reading Notes Chapter 8 COMM 4363:Investor Relations

07/10/2010 § Leave a comment

Investor Relations: A subset of public relations and corporate communication that deals with a company’s relationship with the investment community

Audience:

  • Current investors
  • potential investors
Investor Relations is the most heavily regulated of communication disciplines
Some methods of Investor Relations:
  • Press Releases
  • Internet
  • Mass Release for Material News
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